Fashion Music Artists February 5, 2024
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Usher has once again left fans swooning, but this time it’s not just with his smooth vocals. The 45-year-old R&B sensation is heating up screens as the face of Skims’ new men’s underwear campaign, and the internet is buzzing with excitement.
Kim Kardashian’s shapewear brand, Skims, took to Instagram to announce Usher as the star of their latest campaign, featuring the Grammy-winning artist posing shirtless in their sleek Men’s Stretch 5” boxer briefs. With Usher’s chiseled physique and effortless charm, it’s no wonder the photos are causing a stir.
But the excitement doesn’t stop there. Skims revealed that alongside the new underwear collection, fans can expect another thrilling surprise. On Friday, February 9th, at midnight ET, a limited edition version of Usher’s highly anticipated album, “Coming Home,” will be available for digital download exclusively on skims.com.
The exclusive album will feature alternative cover art and a bonus track titled “Naked,” adding an extra layer of excitement for Usher’s dedicated fanbase. Social media erupted with praise for the collaboration, with fans commending Kim Kardashian for the ingenious partnership and Usher for his undeniable star power.
In a statement, Usher expressed his gratitude for the opportunity to collaborate with Skims and thanked Kim Kardashian for her support. The long-standing friendship between the two icons made the collaboration a natural fit, with Usher emphasizing the importance of working together on projects that support their respective endeavors.
Usher’s involvement with Skims adds him to the prestigious list of male celebrities who have graced the brand’s campaigns, joining the likes of Neymar Jr., Nick Bosa, Shai Gilgeous-Alexander, and Patrick Mahomes. With his undeniable charisma and global appeal, Usher is the perfect choice to represent Skims’ latest collection.
But Usher’s schedule doesn’t stop there. In addition to his collaboration with Skims and the release of his upcoming album, the multi-talented artist is gearing up for a show-stopping performance during the halftime show at the Super Bowl on Sunday, February 11th.
As Usher continues to captivate audiences with his music and undeniable charm, fans eagerly anticipate the release of his exclusive album and the chance to snag a piece of his signature style with Skims’ latest collection. With Usher leading the way, it’s bound to be a star-studded affair.
