Loni Anderson, the radiant actress whose humor, talent, and iconic style made her a household name through her role as Jennifer Marlowe on the hit sitcom “WKRP in Cincinnati,” has died at the age of 79. Her publicist confirmed that Anderson passed away on August 3, 2025, in Los Angeles after a prolonged illness. The news has sent waves of grief through Hollywood, as fans and colleagues alike honor a career that spanned more than five decades and left a lasting imprint on television history.
Born in Saint Paul, Minnesota, in 1945, Anderson began her entertainment career in the early 1970s, taking on small roles in film and television before gaining national attention with her portrayal of the sharp-witted and glamorous Jennifer Marlowe. “WKRP in Cincinnati” first aired in 1978, and Anderson’s performance as the unflappable receptionist resonated with audiences across the country. Jennifer was not only the glamorous face of the fictional radio station but also one of its sharpest minds, upending the era’s stereotypes about beauty and intelligence.
Anderson’s nuanced performance earned her two Emmy nominations and three Golden Globe nominations, and she quickly became one of the most recognized faces on television. Her work on “WKRP in Cincinnati” was praised for bringing warmth, wit, and intelligence to a role that could have easily been one-dimensional. After the show ended in 1982, Anderson continued to work periodically in television, guest-starring in hit series and taking on leading roles in made-for-TV movies.
Outside of her professional life, Anderson was noted for her openness about her experiences as a single mother and for her advocacy work supporting lung disease awareness, inspired in part by her own family’s health struggles. She was famously married to actor Burt Reynolds from 1988 to 1994, a relationship that remained in the public eye even after their separation. Anderson is survived by her two children, Deidre and Quinton, who were by her side during her final days.
News of Anderson’s passing has led to an outpouring of tributes from friends, colleagues, and admirers. Many recall her generosity on set, her distinctive laugh, and her ability to nurture young talent. Fellow “WKRP in Cincinnati” cast members described her as “the heart and soul” of the show, citing her commitment and infectious energy. Barbara Eden and Morgan Fairchild, among others, have taken to social media to express their admiration for both her professional accomplishments and her kindness behind the scenes.
Anderson’s legacy extends beyond her most famous character. Through her long career, she blazed a trail for actresses seeking richer, more complex roles on television. For generations of viewers, she brought laughter and sparked important conversations about gender and intelligence in the entertainment industry.
Her death marks the end of an era for television comedy. Yet the memories and laughter she fostered will endure, with reruns of “WKRP in Cincinnati” and her other works ensuring that new audiences will discover her brilliance for years to come.
